Meta ads — and everything that makes them work.
I run Facebook and Instagram campaigns for small and growing businesses — and I build the websites and search presence those campaigns depend on. Three services, one job: turning your budget into customers. If you want to see the process before the pitch, here is how a campaign actually gets built.
Buying one piece rarely fixes anything
Most agencies sell you traffic. It lands on a slow page with a vague offer, converts at one percent, and everyone blames the ads.
Your campaigns, the page they point at, and the search traffic that arrives without paying for it are one system. I work across all three, because fixing one while the others stay broken is how ad budgets disappear.
01 / Meta Ads Management
Campaigns built to sell, not to collect impressions.
The core service. I plan, build, launch and manage your Facebook and Instagram campaigns end to end — and I watch them every day, because that is where the money is won or lost.
Best for: businesses with something to sell and at least $500–$1,000/month in ad spend.
What's included
- Account and pixel audit before anything goes live
- Campaign structure built around one goal — leads, sales or bookings
- Audience research and testing: interests, lookalikes, retargeting
- Ad creative — copy and direction, or working with what you have
- Conversion tracking set up properly, including the Conversions API
- Daily monitoring, with budget moved toward what is working
- Plain-language reporting, and a call whenever you want one
02 / Websites & Landing Pages
Ads are only ever as good as the page they point at.
I build fast, focused WordPress sites and single-purpose campaign landing pages — designed around one action, and built to load quickly on the phone your traffic is actually arriving on.
Best for: businesses with no site, an outdated one, or a site that gets visitors and converts nobody.
What's included
- WordPress build, or a standalone landing page for one campaign
- Mobile-first — most ad traffic never sees a desktop
- Built for speed: caching, image optimisation, Core Web Vitals
- One clear conversion path, with forms that qualify the lead
- Tracking wired in from day one rather than bolted on later
- English, Arabic or Turkish
03 / SEO
Paid traffic stops the day you stop paying. Search does not.
Ads give you customers now; search gives you customers later, and keeps giving. I set up the technical and content foundation that earns traffic alongside your campaigns instead of competing with them.
Best for: businesses in it for the long run who want traffic that does not vanish with the budget.
What's included
- Technical audit: indexing, speed, mobile, structured data
- Keyword research grounded in what your customers actually type
- On-page work: titles, descriptions, headings, internal linking
- Local SEO and Google Business Profile for businesses serving a city
- Content plan aimed at searches that convert, not vanity traffic
- Search Console set up so you can see what is happening
How the three fit together
You can start with any one of them. Most businesses start with the audit, and we work out which piece is actually the bottleneck before spending anything. The step-by-step workflow shows what happens after that, and the about page tells you who you would be working with.
The site converts
No point sending traffic anywhere that cannot turn it into an enquiry. This comes first.
Ads bring customers now
Paid traffic is immediate and controllable. You can turn it up the moment something works.
Search compounds
Rankings build month after month and cost nothing per click once they are there.
Start with a free audit.
I will look at your campaigns, your site and your search presence, and tell you honestly where the problem is — even when it turns out to be something I would not charge you for.
